The brief
Digify Africa runs Ed., a learning platform that teaches through WhatsApp. People enrol in a chat, work through short lessons and quizzes, and earn certificates, all on the app they already use every day. Digify builds learning bots for banks, foundations and government programmes on top of it.
By early 2025, delivery depended heavily on one outsourced supplier and a single senior engineer. The older stack made new features slow to build and ship, and the team had to keep live programmes running while planning the next version. Digify's CEO wanted senior technical leadership without a full-time hire.
What we did
We started as a fractional technical lead reporting to the CEO, with a short discovery across the codebase, architecture, technical debt, security and delivery process. That produced a technical strategy, an infrastructure audit and a roadmap. From there the engagement grew into an embedded team with a UX/UI designer and a developer working inside Digify's rituals and tools.
- Set out a new team structure and delivery process, with two-week sprints, code review and GitHub access management.
- Took new partner learning bots through to go-live and set up new WhatsApp Business lines with Meta.
- Moved the Meta integration from Python to Deno and connected the supplier's database to the new infrastructure.
- Designed learner journeys in Figma for new programmes, including the Kitso 2.0 menu overhaul, plus badges, banners, certificates and user acceptance testing.
- Migrating bots and services onto new cloud infrastructure.
A new learning engine
Alongside the day-to-day work, we are designing and building a new learning engine for Ed. on the WhatsApp Cloud API. It runs learner journeys, sequences content packs, delivers quizzes and assessments with AI-assisted remediation, and issues PDF certificates. Digify's team builds journeys in a visual editor and manages programmes from an admin dashboard.
The outcome
Digify now has technical leadership accountable to the CEO and an in-house team that is less dependent on a single supplier. New partner programmes have gone live while the next generation of the engine is being built.
